It's interesting to see the modern content model being tried on Mastodon, with some success (because I see the boosts, although n=1 here so 🤷 )
Here's how it works:
Johnny Big-Follower Tech Personality writes an article - largely negative - about $CURRENT_THING that article is shared on $CURRENT_THING, generating clicks, revenue, and the fabled 'buzz' craved by every marketing dickhead in the land.
Rinse and repeat.
I've been here since 2018, and before that on GNUSocial. It took me a long time to really get a handle on how it all worked. The people are very different to me; I would very rarely be exposed in my daily life to the diversity.
It takes a while to figure out how it all works. Does it annoy me that somebody that *just* got here acts like they get it all already? Yes it does. Fuck them.